When an authorized workspace owner or administrator connects Meta, we receive the Meta user identity, granted permission status, accessible Business Portfolios, Ad Accounts, Facebook Pages, and an optional Instagram professional account linked to a selected Page.
Meta access tokens and Page tokens are encrypted and stored server-side. Meta-derived asset data is used for connection validation, explicit asset selection, and manually approved creation of advertising objects in PAUSED status.
When requested by a workspace user, we retrieve profile information, recent Page-owned posts, and aggregate reaction, comment, and share counts for the selected Facebook Page. This snapshot is displayed in Social Intelligence and may be provided to OpenAI as business context for content and campaign recommendations. We do not collect commenter identities or comment text.
Connection records are retained while the integration remains connected. Facebook Page snapshots expire no later than 30 days after each refresh and are deleted when Meta is disconnected or through the verified data-deletion workflow.